Communication-related competencies are crucial for exercising effective leadership. The Executive Education Program at Northwestern University in Qatar contributes to the school’s strategic mission to produce quality education and research to support professional development of communication-related competencies in public and private sector organizations. The curriculum reflects Northwestern Qatar’s quality and prestige with local knowledge and cultural awareness. We are also committed to fulfilling Northwestern Qatar’s core values in applied practice: Excellence, Community, Collaboration, and Sustainability.
The Executive Education Program provides a curriculum focused on professional development in competencies related to digital media and strategic communications, which have become critical success factors for exercising effective leadership in public and private sector organizations. We are focused on supporting and facilitating the development of communication in leadership, which is important at all levels of an organization.
Our curriculum prioritizes three core aspects of contemporary communication competence:
Each aspect is comprised of a set of learning modules that can be taken separately or sequenced to create learning pathways. All courses are designed as masterclasses with an emphasis on practical learning for applied value.
We work collaboratively with client organizations to produce customized training solutions to facilitate success in accomplishing the organization’s goals. We also produce open enrollment courses for working professionals as a continuing education service and make concerted efforts to support Qatar Foundation alumni wanting to update their knowledge and skills in areas of practice related to digital media and strategic communications.
The Executive Education Program develops masterclasses for two categories of working professionals. One group is comprised of senior and upper-middle managers in leadership positions in public and private sector organizations. The other group is early to mid-career professionals. Courses are designed to facilitate professional development in competencies related to digital media and strategic communications essential for effective leadership at all levels of an organization. Professionals working in marketing, internal communications, external communications, public relations, strategic communications, and managing media platforms find our masterclasses especially helpful.
All Masterclasses are designed for in-person delivery at our state-of-the-art facilities on the Education City campus. Courses can sometimes be delivered at other premises preferred by the client organization. There are important advantages in choosing to do the coursework on campus, however, given the quality and range of onsite facilities in media-related features.
Northwestern University in Qatar is a world-class leader in media, communication education, and research. Its faculty and staff are established experts in their respective fields. To the greatest extent possible, the Executive Education Program engages this community as masterclass instructors and works with instructors in the local and adjacent markets who are established experts in areas for professional training and development that are pertinent to the programmatic focus.
Upon successful completion of each Masterclass, the participant will receive a Certification of Completion from the Executive Education Program at Northwestern Qatar. This is not a professional association certification (e.g., such as a license or legal certificate). Executive Education courses do not provide academic credit towards earning a degree.
Gregory Ferrell Lowe is an internationally recognized expert in media management, economics, and entrepreneurship, with specialized expertise in public sector institutions. In his “blended career” he has been a professor in some periods and a professional manager in other periods. American by birth, he immigrated to Finland in 1997, where he served as senior advisor for corporate strategy and development for Yleisradio, the Finnish public service media company (1997-2007). He established and managed Finland’s first graduate studies program in media management and economics at Tampere University (2008 – 2017). Lowe has produced dozens of journal articles and book chapters and edited or co-edited 12 books to date. He has served his field and profession in leadership roles, including as president of the World Media Economics and Management Conference (2018-2021) and as president of the European Media Management Association (2012 – 2016). He has been working for Northwestern Qatar since 2018.