New Master’s Degree in Sports Administration at NU-Q

Northwestern University in Qatar (NU-Q) announced a new master’s program for professionals looking to start or advance their career in the business of sports.  

The Master of Arts in Sports Administration (MSA) program, which is offered by NU-Q in partnership with Northwestern University’s School of Professional Studies, will equip students with the skills and mastery they need to excel in the vast economic enterprise of sports.

The MSA courses – both online and on campus in NU-Q – will be taught by faculty members with extensive professional and scholarly expertise in the field of sports and sports management. In addition to core courses on operations, marketing, and sponsorship in sports, students will also enroll in a four-course program on Global Sport Communication – also offered as a stand-alone certificate – designed to prepare students for communication, marketing, and promotional roles in the growing regional and global sports industry.

“With the growing focus on strengthening the local and regional sports industry and the 2022 FIFA World Cup less than 3 years away, NU-Q is proud to offer a degree that will help young professionals build a solid foundation in strategic, creative, and analytic skills that are essential for success in this highly competitive and complex domain,” said Everette E. Dennis, dean and CEO.

To complete the MSA degree, students must earn credit from a total 11 courses that range from sports research methods, to legal and ethical issues, the technology of sports, and global sports communication. They must also complete a capstone or thesis project to demonstrate a firm understanding of the fundamentals of sports administration and communication.

“The MSA degree will provide students with a world-class education from one of the top schools in the world on the business of sports, covering an array of topics from the industry that will enable them to pursue management positions and become successful professionals in this field,” said Jairo Lugo-Ocando, director of executive and graduate education at NU-Q.